The global halal market in the process of reaching $ 5,320 billion by 2033

A new study reveals the extent of the transformations of the world halal market, which should more than triple by 2033. The expected growth reflects a deep evolution in consumption and distribution methods. The figures make it vertigo: valued at $ 1,490 billion in 2023, the market should grow by 14.38% per year until 2028, before continuing its expansion at a rate of 12.70% until 2033, To reach $ 5,320 billion.

If meat remains the pillar of the sector with 52% of the market, diversification accelerates towards dairy, cereals and fruits and vegetables. A trend that meets new expectations of consumers, especially urban. The digital revolution transforms distribution circuits. Supermarkets and hypermarkets still dominate with 68% of sales, but online trade displays the strongest growth, increasing by 17.23% per year. This transformation reflects the rapid development of purchasing habits.

Restoration dominates with almost 57% of outlets, but it is home consumption that displays the highest growth potential, at more than 16% per year until 2028. This trend is accompanied by innovations in prepared dishes and convenience solutions.

Innovation is not limited to traditional products. The sector explores new territories, such as pet food enriched with vitamins and minerals. Sophisticated digital tools are also developing to guarantee traceability and authentication of halal certifications. Asia-Pacific confirms its domination with 51% of the world market, China establishing itself as the most dynamic market with an expected increase of $ 313 billion over the period.

The sector remains surprisingly fragmented despite its size. BRF Global (Brasil Foods), a Brazilian agrifood giant and world leader in halal products, holds only 0.36% of the market. Even with major players like Nestlé (0.34%) and Tyson Foods (0.18%), the ten largest companies represent only 1.31%of the market. This fragmentation suggests an important potential for consolidation in the coming years, in particular via strategic mergers.

This unique configuration of the world halal market reveals several significant paradoxes. On the one hand, explosive growth carried by digitalization and urbanization; on the other, a persistent fragmentation of the sector despite the presence of agrifood giants. This situation is partly explained by the complexity of halal certifications, which vary according to countries and religious currents, but also by the strong local dimension of food production and distribution. The future of the sector will probably be played on the ability of actors to combine international standardization and respect for regional specificities, while maintaining consumer confidence in the authenticity of halal certifications.